The industry-trusted instant messaging platform for UK House Builders

Personalised video & imagery, powered by process.

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A new way to communicate

Instant messaging is needed to tackle the challenges faced by traditional communication methods, meet the expectations of today’s buyers, and keep customers engaged and nurtured throughout the entire buying journey.

Unlock higher engagement, stronger relationships & better ROI from your marketing.

Nurture leads effectively using personalised, responsive & measurable messaging.

Stay ahead using a direct, engaging platform that meets expectations of modern buyers.

How it works

  • Video message templates are pre-designed and can also include contact details, promotions, response forms, and links to further information.

  • Content can be captured on any device or through the app and added to the message template.

    • Countdown to recording

    • Pause button

    • Reverse camera

    • Playback and retake functions.

  • The message is sent by SMS or email to the customer and can be viewed in their own time.

Platform Operational Capabilities

    • Time-saving workflows.

    • Proven ROI.

    • Designed for enterprise rollout.

    • Consistency across all developments. 

    • Structured message templates. 

    • Centralised dashboard control. 

    • Brand and messaging governance.

    • CRM integration. 

    • Compatible with existing sales and marketing systems. 

    • Scalable Platform.

    • Management-level measurability. 

    • Reporting suite. 

    • Read receipts and two-way message tracking. 

    • Usage and performance visibility.

    • Training. 

    • Online academy and onboarding resources.

    • GDPR compliant.

    • AWS hosted infrastructure. 

    • Secure data handling and storage. 

    • Role-based access controls.

Trusted by leading house builders

Today, we partner with 20+ of the UK’s leading house builders including Redrow, Cala, Lovell, Renaker, Bewley, Cameron, Wyatt and more.  Our platform helps sales, build and customer service teams send the right message at the right moment, driving trust, retention, and measurable ROI.

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  • Movin is great

    “I work on an extremely busy site and I think Movin is great. It really helped me yesterday for example in securing an offer from an indecisive customer. I’ve also found it really helpful in updating purchasers who struggle to visualise what their future home is going to look like.”

    Sales Consultant, Cala Homes

  • A whole new way

    “Using the Movin app has opened a whole new way to contact and interact with my customers. Without exception, the feedback has been positive, and the customers are delighted to have a video of their home at different stages of the build process.”

    David Clissett, Sales Executive. Lovell Homes

  • Very easy to use

    “The app is great. Very easy to use and a great way of keeping customers in touch and updated, without the need for calling and interrupting their day.”

    Sales Executive, Lovell Homes

  • Exciting

    “It’s an exciting way to give our customers build stage updates, rather than an ordinary email.”

    Sales Consultant, Cala Homes

  • Such a powerful tool

    “Movin has become such a powerful tool within our business and has really helped our teams go that one step above for the customer. The videos are fantastic and have had such a great response from users. The team have been absolutely brilliant, offering training, extra tips and sharing some of our best videos which encourages our team to keep creating and sending these. We can’t wait to see where Movin takes us as it continues to be such an effective tool within our business and our customer journey.”

    Ciara Fagan, Sales and Transformation lead. Cala Homes

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